Consumer Investors Market Trends Report Launched

08 Jan 2019

37 million Consumer Investors

Almost eight-in-ten consumers – 37.1 million – own any type of investment product (including holding cash) with just over half owning a risky investment product (i.e. a product other than cash). Ownership of investments, especially risky investments, is skewed towards wealthy individuals.

3 million Consumer Investor products purchased

In 2017, over 3 million investment products were sold, down on the figure for 2016. The annual market for investment products has hovered around the 3 million mark over 2013 to 2018.  Between 2012 to 2018, the main growth sectors of the market have been primarily pension-related, i.e. income drawdown, SIPP, group personal pension, private personal pension and other personal pensions

Consumer Investors own almost £7 trillion

At the end of the second quarter of 2018, UK households collectively held almost £7 trillion in financial assets, with their accumulated wealth having risen by 30% over 2012-18. The net annual amount invested in financial assets had stayed stable at around £90 billion over 2013 to 2016. In 2017, however, the amounts invested declined sharply compared with 2016, and looks set to remain at the subdued, 2017 level in 2018.

The Consumer Investors report

The central focus of this report is the types of investment products consumer own, how much they are investing and the environmental framework in which investments are made. It looks at the size of the market, recent trends and provides forecasts for the future.  A special supplement is included which looks at the market size for Wealthy Investors, defined as investors with £75,000 or more invested in retail investment products, cash or defined contribution pensions which can be accessed by the pension holder.

The report (56pp, PDF), is available directly from IRN Research, priced at £250. UK sterling price is plus VAT so total price is £300.

Download a report description


Related IRN  Market Trends Reports

UK Pension Market – Market Trends Report 2018

UK Retirement Planning Market 2018

UK Retail Financial Advisor and Intermediary Market – Market Trends Report 2018

Related IRN Consumer Research Reports

Consumer Investment 2018

Consumer Financial Advice Consumer Research Report 2018

Wealthy Investors Consumer Research Report 2018



IRN Team

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